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(Latest | Earliest) View (previous 50) (next 50) (20 | 50 | 100 | 250 | 500)- 08:53, December 5, 2008 Virtual Book Tour (hist) [830 bytes] Tanyab (Talk | contribs) (New page: Authors are also turning to Virtual Book Tours, which are online book events around the time of the book launch, as an alternative to the author bearing the expense of a live book tour aro...)
- 08:53, December 5, 2008 Best Sellers/Sales Expectations (hist) [2,811 bytes] Tanyab (Talk | contribs) (New page: If you sell your own book, you know exactly how many books you printed, how many have been sold (through your online shopping cart), and how many are left to be sold in the printing. Oddl...)
- 08:51, December 5, 2008 Email Database (hist) [1,407 bytes] Tanyab (Talk | contribs) (New page: One of the primary ways you can increase book sales is to build a database of people who want to hear from you and then regularly communicate with them. To do this, you need a mechanism w...)
- 08:51, December 5, 2008 Social Networking (hist) [497 bytes] Tanyab (Talk | contribs) (New page: One of the newest forms of book promotion is to set up page on a social networking site such as My Space (www.MySpace.com) or Squidoo (www.Squidoo.com/authorsonsquidoo) to draw attention t...)
- 08:50, December 5, 2008 Sell Sheets (hist) [703 bytes] Tanyab (Talk | contribs) (New page: A sell sheet is a tool used by authors as a detailed “leave behind” to give to potential buyers. You can create customized sell sheets for each audience. One specialized use of sell ...)
- 08:50, December 5, 2008 Book Awards (hist) [646 bytes] Tanyab (Talk | contribs) (New page: When a book wins an award, the result is free publicity for the author and usually additional book sales. The National Book Award is probably the most prestigious, but other book awards e...)
- 08:49, December 5, 2008 Blogs/Podcasts (hist) [1,805 bytes] Tanyab (Talk | contribs) (New page: Many authors are creating blogs instead of or in addition to web sites. Blogs are immediate because they’re created weekly, daily or even several times during the day, and some have a wi...)
- 08:48, December 5, 2008 Trade shows/BEA (hist) [1,287 bytes] Tanyab (Talk | contribs) (New page: Trade shows abound for every type of business and interest and it might make sense to exhibit your book at some of them. Offfer to speak at events and get complimentary exhibit space to s...)
- 08:47, December 5, 2008 Speaking/Events (hist) [2,266 bytes] Tanyab (Talk | contribs) (New page: Many speakers decide to become authors, and many authors turn to public speaking as a way to sell books. Speaking and writing both use your thoughts and ideas—your intellectual property...)
- 08:46, December 5, 2008 Radio (hist) [1,987 bytes] Tanyab (Talk | contribs) (New page: When, as an author, you have the opportunity to do a radio or television interview, you want to make the most of it. Interviews can be fun and afford an opportunity to really connect with...)
- 08:45, December 5, 2008 Press Releases (hist) [865 bytes] Tanyab (Talk | contribs) (New page: An author should continually think about how her book relates to the news of the day, and she should release her own news stories accordingly. A press release should be short—a page or ...)
- 08:45, December 5, 2008 Media Kit (hist) [1,011 bytes] Tanyab (Talk | contribs) (New page: One of the most vital items an author must have in hardcopy and online is a media kit. It contains all the information in one place that a media representative will need when preparing an...)
- 08:44, December 5, 2008 Public Relations (PR) (hist) [1,812 bytes] Tanyab (Talk | contribs) (New page: If you have done your part to ensure that you have both an audience and a book that fits them, you might consider hiring a publicist. Publicist costs can get out of hand in a big hurry if...)
- 08:43, December 5, 2008 Book Launch (hist) [1,081 bytes] Tanyab (Talk | contribs) (New page: A book launch is events you create to introduce the book to the world around the time of the publication date. Book launch parties and book signings are much less common than they once ...)
- 08:43, December 5, 2008 Collateral (hist) [650 bytes] Tanyab (Talk | contribs) (New page: Collateral materials are all the promotional brochures, bookmarks, stickers, postcards, and other items that you give away at events, trade shows, and the like. Don’t get carried away w...)
- 08:42, December 5, 2008 Web Site (hist) [946 bytes] Tanyab (Talk | contribs) (New page: Even if you already have a web site, you should devote a special section to your book(s). Include the media kit here, as well as all your testimonials and scheduled media or event appeara...)
- 08:42, December 5, 2008 Reviews (hist) [1,623 bytes] Tanyab (Talk | contribs) (New page: Book reviews are important to the early and perhaps ultimate success of your book. If your book is favorably reviewed by one of the major newspapers or book review services, it is more li...)
- 08:41, December 5, 2008 Articles (hist) [1,931 bytes] Tanyab (Talk | contribs) (New page: A unique way to begin the promotions process is to write short articles that can be submitted to article banks and used by ezine compilers. These articles are often used immediately, allow...)
- 08:40, December 5, 2008 Email Campaigns (hist) [1,301 bytes] Tanyab (Talk | contribs) (New page: More and more lately, e-mail is the communication method of choice. It’s quick and accessible, and if you can stick to the point and make it interesting, you might get someone to keep re...)
- 08:39, December 5, 2008 Amazon (hist) [1,371 bytes] Tanyab (Talk | contribs) (New page: If you are planning a self-published book and can’t immediately get into bookstores, a good alternative for national and even International is distribution is Amazon.com, which introduce...)
- 08:38, December 5, 2008 Publication Date (hist) [1,447 bytes] Tanyab (Talk | contribs) (New page: Setting a publication date is a necessary part of planning for your book. Although you can sell copies of your book at events and on your web site as soon as it is printed, having an offic...)
- 08:37, December 5, 2008 Bookstores (hist) [3,599 bytes] Tanyab (Talk | contribs) (New page: The largest booksellers, such as Barnes & Noble and Borders with their thousands of retail stores, make most of their buying decisions at their corporate headquarters. There are also sev...)
- 08:36, December 5, 2008 Distribution (hist) [2,591 bytes] Tanyab (Talk | contribs) (New page: If the primary markets to sell your book will be bookstores and libraries, and you are or will be self-published, one of your first hurdles will be in finding a distributor. Having a book...)
- 08:36, December 5, 2008 Positioning (hist) [1,321 bytes] Tanyab (Talk | contribs) (New page: Your book is competing with so many other books for shelf space and the reader’s dollar. Your “position” is how your book compares with what else is out there and what makes it speci...)
- 08:35, December 5, 2008 Marketing Plan (hist) [2,372 bytes] Tanyab (Talk | contribs) (New page: Your marketing strategy should include what marketing activities you plan to undertake, along with your budget and timetable for those activities. What are you going to do to be sure your ...)
- 08:32, December 5, 2008 Copyright (hist) [2,301 bytes] Tanyab (Talk | contribs) (New page: To copyright your work means to get a type of protection afforded by the federal government to creators of certain types of intellectual property. You do not have to register your work to ...)
- 08:31, December 5, 2008 Books in Print (hist) [467 bytes] Tanyab (Talk | contribs) (New page: It is free to list your book in the Books In Print service provided by R.R. Bowker. This is the place for people to look for books in print at any one time and it is used by many librari...)
- 08:31, December 5, 2008 Categories (hist) [1,310 bytes] Tanyab (Talk | contribs) (New page: It is always helpful for you to tell a bookstore where you want your book to be placed in their store. And you should do that right on the book cover. When you go into a typical bookselle...)
- 08:30, December 5, 2008 LCCN (hist) [661 bytes] Tanyab (Talk | contribs) (New page: The Library of Congress is the official repository for all the books written in the United States. It assigns a unique number to each new book for use in its catalog. Before a book is pu...)
- 08:30, December 5, 2008 Bar Code (hist) [740 bytes] Tanyab (Talk | contribs) (New page: To put your ISBN on the outside of your book so it can be scanned into bookstore computers for pricing, and the like, you must have it translated into a Bookland EAN bar code. You can hav...)
- 08:29, December 5, 2008 ISBN (hist) [796 bytes] Tanyab (Talk | contribs) (New page: The ISBN is a number issued to each book by the publisher and embedded in the bar code on the back of the book. The number comes from R. R. Bowker, the official U.S. agency responsible fo...)
- 08:29, December 5, 2008 Proofreading (hist) [1,402 bytes] Tanyab (Talk | contribs) (New page: A manuscript should be proofread at least twice—once at the very end of the writing/editing process before the book is designed and a second time after the book is designed and typeset. ...)
- 08:28, December 5, 2008 Book Interior Graphics and Illustrations (hist) [1,006 bytes] Tanyab (Talk | contribs) (New page: Book design is about more than choosing typestyles and page margins. Your book’s interior should be designed to fulfill the book’s purpose from the reader’s perspective. Will your ...)
- 08:25, December 5, 2008 Book Page Design (hist) [3,213 bytes] Tanyab (Talk | contribs) (New page: When readers look at a completed book for sale in a bookstore, it’s hard for them to appreciate what went into creating a professional-quality book that is pleasing to the eye and easy t...)
- 08:24, December 5, 2008 Book Cover Copy (hist) [1,156 bytes] Tanyab (Talk | contribs) (New page: On the typical back cover of your book, you will have a few testimonials, a few sentences to convey the message about the content of the book, and a few sentences to talk about yourself an...)
- 08:23, December 5, 2008 Book Cover Design (hist) [5,744 bytes] Tanyab (Talk | contribs) (New page: Probably the single most important promotional item the author has is the book cover. Indeed, people do judge a book by its cover. If it isn’t compelling, they probably won’t look in...)
- 08:21, December 5, 2008 Pricing (hist) [2,001 bytes] Tanyab (Talk | contribs) (New page: If your book is published by an established commercial publisher, the publisher will have the responsibility to set a price for the book. But if you self publish, that task is yours. To p...)
- 08:20, December 5, 2008 Ebooks (hist) [1,109 bytes] Tanyab (Talk | contribs) (New page: Ebooks is short for electronic books. Many publishers simultaneously produce books in both printed and electronic formats. The most common format for ebooks is Adobe PDF and most ebooks ...)
- 08:19, December 5, 2008 Book Size/Format (hist) [1,418 bytes] Tanyab (Talk | contribs) (New page: You will be deciding in what format will your book be sold. Consider these format decisions: Hardcover or soft cover? Most books now come out in soft cover, but hardcover is still the r...)
- 08:18, December 5, 2008 Publisher Business Model (hist) [2,615 bytes] Tanyab (Talk | contribs) (New page: A soft cover book, perhaps 6” x 9” or other industry standard size for a trade paperback would be priced retail anywhere from $12 to $30 for consumer distribution, up to $50 for a prof...)
- 08:17, December 5, 2008 Creating a Publishing Company (hist) [761 bytes] Tanyab (Talk | contribs) (New page: Creating a publishing company is like starting any other business. If you are creating a new entity you must: · Name the business, protect that name and get a fictitious name statement ...)
- 08:16, December 5, 2008 Publisher Name (hist) [903 bytes] Tanyab (Talk | contribs) (New page: If you decide to self publish, then you are, in essence, creating your own new publishing company. Consider the name for your publishing company carefully. While there is no “business ...)
- 08:16, December 5, 2008 Costs to Publish (hist) [2,858 bytes] Tanyab (Talk | contribs) (New page: Book publishing costs arise from three areas, and the costs can be substantial in all three whether you traditionally publish or self-publish. Here’s the story on each cost area: 1. Wri...)
- 08:15, December 5, 2008 Author’s Assistants (hist) [3,124 bytes] Tanyab (Talk | contribs) (New page: Author’s assistants are well-known inside the publishing world, but not recognized by many outside of it. We predict that will change very soon because of the increasing numbers of auth...)
- 08:14, December 5, 2008 Professional Team (hist) [701 bytes] Tanyab (Talk | contribs) (New page: If you publish your book with an established commercial publisher, then the publisher will pull together a team of experts to work on your book. If you publish a book yourself, then you m...)
- 08:13, December 5, 2008 Timeline (hist) [1,226 bytes] Tanyab (Talk | contribs) (New page: If you publish with an established commercial publisher, expect your book to be out from about 12 to 18 months after you sign a publishing contract. If you publish a book yourself, you ca...)
- 08:12, December 5, 2008 Rights (hist) [1,064 bytes] Tanyab (Talk | contribs) (New page: While the primary way most authors think of making money is from sales of their printed books, an author can also sell subsidiary rights as another, and sometimes even larger, source of in...)
- 08:11, December 5, 2008 Advances/Royalties (hist) [1,177 bytes] Tanyab (Talk | contribs) (New page: When a publisher buys the rights to a manuscript, it pays for the purchase with a contract agreeing to pay royalties, a percentage of the book’s sales, for the life of the book. The pu...)
- 08:11, December 5, 2008 Agents (hist) [3,752 bytes] Tanyab (Talk | contribs) (New page: It is one of the current controversies in the publishing world whether or not you need an agent to sell your non-fiction book to a publisher. You certainly need one for a fiction book, but...)
- 08:09, December 5, 2008 Book Contracts (hist) [3,603 bytes] Tanyab (Talk | contribs) (New page: Getting a book published by a major publisher is a matter of successful preparation and good strategy. Increase your chances of getting an offer by learning a lot about the publishers you ...)
